Access Bank introduces two cards
Access Bank (Ghana) Limited has launched two card products targeted at both customers and noncustomers of the bank.
The two products, the Visa Prepaid Card and the Access Link Cards, were launched at a breakfast meeting with selected customers, industry players and key stakeholders of the bank on February 27, 2014.
The Visa Prepaid card aims at reducing foreign currency purchases in the country by encouraging travellers, including business men, traders and vacationers, to load their money in cedis and spend in the currency of the destination country.
On the other hand, the Access link Card, which is a Gh-link accepted ATM card, is aimed at roping in the un-banked and under-served segments of the market, as well as building an economy that relies less on cash transactions.
The introduction of the card products is seen as timely, since they both complement recent policy directives announced by the Bank of Ghana.
The Group Head of Personal Banking at Access Bank, Mr Stephen Abban, said at the launch that the Access Link card saved time and money, since it could be used on any ATM in Ghana (with the Gh-link sticker).
The VISA prepaid card, on the other hand, makes it possible for travellers to receive their Visa Prepaid Card instantly when they request for them. "Besides, they have the flexibility of loading and reloading any amount of cedis, which they can use in any currency abroad," Mr Abban explained at the launch.
Both products, he said, were customer friendly and demonstrated plans by the bank to make banking convenient and affordable in the country.
The Head of Financial Stability at the Bank of Ghana, Dr Amoah noted that actors in the financial services industry had an important role to play in enhancing financial intermediation and contributing to the overall macro-economic stability of the country.
He commended Access Bank Ghana for introducing the cards, explaining that the products, if used properly, would benefit the bank, its customers and the economy as a whole.