The Managing Director of Japan Motors, Salem Kalmouni, has been crowned the Marketing Man of the Year.
He shared the spotlight with the Managing Director of the Ghana Stock Exchange (GSE), Abena Amoah, who was crowned the Marketing Woman of the Year.
They were honoured alongside winners in 55 other categories at the 37th Chartered Institute of Marketing, Ghana (CIMG) Annual National Marketing Performance Awards 2025 in Accra last Saturday.
It brought together businesses and marketing professionals to recognise performances across sectors and to highlight the role of marketing in strengthening brands and organisational growth.
The awards were held on the theme: “Brand Ghana Reimagined: Trust, Innovation and Growth in the AI Economy”.
Other awards
The Marketing Student of the Year award went to the Import Sales Manager of the MSC Mediterranean Shipping Company, Thomasina Tettey, while the Head of Corporate Communications, Marketing and Brands at the Consolidated Bank Ghana (CBG) Ltd, Mavis Frempong, was named the Marketing Practitioner of the Year.
The Chief of Assin Kushea in the Central Region, Ehunabobrim Nana Prah Agyensaim VI and the Founder of The Ark Foundation, Dr Angela Dwamena-Aboagye, both received the CIMG President’s Special Award for their unique interventions in their areas of work.
While the chief has developed his community into the neatest in the country, the Ark Foundation founder has championed women and children’s rights and mentored many young women.
Melcom Ghana and Vanguard Assurance were listed in the Elite category of the Hall of Fame, while Ecobank Ghana, Japan Motors, GOIL, MTN Ghana, TotalEnergies Ghana, the Labadi Beach Hotel and Enterprise Trustees made it into the Hall of Fame.
The Hall of Fame awards recognises companies that win a category for three consecutive years.
Organisations that retain their place in the Hall of Fame status for 10 consecutive years get listed in the Elite Hall of Fame on their 11th win.
Business, corporate awards
Ecobank Ghana PLC emerged as the Overall Marketing-Oriented Organisation of the Year, while several companies were recognised for their performance in their respective sectors.
Other winners included OmniBSIC Bank Ghana Ltd as Bank of the Year, Amenfiman Rural Bank PLC as Rural Bank of the Year, and Opportunity International Savings and Loans Company Ltd as Savings and Loans Company of the Year.
GOIL PLC won the Petroleum Company of the Year award, MTN Ghana was recognised as Telecom Company of the Year, Japan Motors won in the Motor Firm category and Labadi Beach Hotel was named Hospitality Facility (Hotel) of the Year.
Other winners were Melcom Ghana for Retail Outlet and E-Commerce Company of the Year, Lakeside Estate Ltd for Real Estate Company of the Year, New Crystal Health Services Ltd for Private Health Facility of the Year and Enterprise Trustees for Corporate Pensions Trust of the Year.
The Zenith Bank Ghana won the Best Bank in Customer Satisfaction award, with the Agricultural Development Bank PLC and the FirstBank Ghana as runners-up.
In the manufacturing category, Wilmar Africa Ltd won the Manufacturing Company of the Year, while Newage Agric Solutions Ltd was recognised as the Agro-Based Company of the Year.
DHL Ghana Ltd won in the Postal and Courier Services (International) category, while Yom Yom Services Ltd took the domestic category.
PassionAir won Airline (Domestic) of the Year, but no award was presented in the international airline category.
Media, product awards
The Multimedia Group Ltd was recognised as the Media Organisation of the Year, while MyJoyOnline won in the Online News Portal category.
In the marketing communications categories, the Ginny Rice Campaign won the Above-the-Line award, the CBG Electroland Promo took the Below-the-Line award and the MGL Galamsey Fight campaign, under the #NoToGalamsey, won the New Media Campaign category.
The National Science and Maths Quiz, produced by Primetime, won the TV Programme of the Year, while 'Drive Time' on Joy FM won the Radio Programme of the Year.
For product awards, Frytol by Wilmar Africa Ltd won in the Manufacturing category, Hollard Ghana Asomdwee MSME Insurance was named best in Services and Kivo Hot Shito won the Emerging Brand category.
The institute’s selection process requires nominees to complete detailed questionnaires.
Independent evaluators assess the submissions and prepare reports for the CIMG governing council, which determines the final winners.