Nestlé Ghana to intensify sustainability initiatives in 2025
The Corporate Communications Manager of Nestlé Ghana, Deborah Kwablah, has reiterated the company’s commitment to strengthening its sustainability efforts to maximise benefits across environmental, social, and economic domains, while contributing to global objectives.
Mrs Kwablah highlighted Nestlé Ghana's active involvement in various sustainability initiatives, such as waste management and the use of renewable energy.
These efforts recently earned the company the "Overall Best Practices in Sustainable Manufacturing" award at the 13th Association of Ghana Industries and Quality Awards, held two weeks ago.
Looking ahead, she expressed the company’s intention to expand its sustainability projects in 2025 to fully harness their potential.
In addition, Mrs Kwablah noted that Nestlé Ghana received multiple accolades at the AGI ceremony, including the "Overall Best Industrial Award, Diamond Category (Food)", "Best Company (Food Sector)", and "Overall Industrial Company of the Year".
She made these remarks during this year's Maggi Fufu Festival, organised in partnership with Gold Coast Restaurant in Accra.
"We will keep strengthening our sustainability efforts. We are involved in various sustainability initiatives, including waste collection, renewable energy, and wastewater treatment, among others," she stated.
"This year has been exceptional. I say exceptional because we were named the Sustainable Manufacturing Company of the Year by the Association of Ghana Industries at the 13th awards ceremony. This recognition clearly shows that our sustainability efforts are valued and acknowledged by the industry and its associations," she added.
Fufu Festival
Mrs Kwablah explained that the Fufu Festival was designed to bring individuals and groups together to reflect on their activities over the past year while celebrating one of Ghana’s beloved traditional dishes, fufu.
The event featured members from various alumni associations, including Aburi Girls SHS, Prempeh College, St. Augustine’s College, Adisadel SHS, Labone SHS, and Nungua SHS.
Guests were entertained by the vibrant Adaha Dance Band with lively Ghanaian highlife music and dance, alongside live music performances and rap competitions among the alumni associations.
"Today, we are here at the Gold Coast Restaurant celebrating fufu with Maggi. Fufu is a special dish for all of us, no matter which part of Ghana we come from. It is enjoyed by many tribes across the country," she remarked.
"What better way to kick off the year-end celebrations than with a fufu party, cooking it to perfection with Maggi? Alumni associations are groups that do a lot of great work for their schools, and at the end of the year, they also come together to celebrate," she said.
"This platform, with the Gold Coast Restaurant cooking with Maggi, has made it easier for old school unions and other groups to gather and celebrate the things they have accomplished within the year," she explained.
Mrs Kwablah concluded by urging Ghanaians to live peacefully and work towards a prosperous future for the country in the coming year: "We all belong to this beautiful country, Ghana. It is a peaceful nation, so let’s cherish it. Let’s give our best in everything we do and celebrate joyfully as we look forward to a successful 2025."
Education
For her part, Category Development Executive Magherita Amon explained that the festival aimed to educate consumers about the usefulness and benefits of Maggi in their households, particularly during the Christmas season.
"From the brand’s perspective, this fufu festival is an opportunity to inform our consumers that Maggi is a trusted household brand. We use local ingredients to prepare Maggi, and if you visit our Maggi stand here, you'll be able to see the ingredients we use in its preparation."
"We have Maggi Shrimp, Maggi D3d33d3, Maggi Tablets, and Maggi Chicken. These varieties give consumers options to choose from when preparing their meals. Also, we use this occasion to let our friends in the diaspora know that when they come home, they can experience events like these with Maggi," she added.