New signees of HSM kick off with All Day

Gifty Owusu-Amoah Showbiz News Jun - 29 - 2023 , 12:00 2 minutes read

IT seems that Highly Spiritual Music (HSM) is not slacking even after parting ways with its established acts like Mr Drew and Lasmid earlier this year.

The record label headed by renowned sound engineer and producer, David Kojo Kyei popularly known as Kaywa announced new signees right after breaking official ties with the old label mates.

Well, the four new signees—Cadeen, Joevibe, Shugalord and JoyVerse are already in action with the release of their maiden song, All Day produced by Kilson.

The new Afrobeats tune sung by all four and released on Thursday, June 22 is sure to sit well with music enthusiasts who are familiar with the theme of hustling (working hard) to make it.

Songs that carry such messages become anthems for the teeming youth, who relate to it and tend to appreciate the wise counsel of working hard to earn a keep.

Just like many of such songs that have flooded the airwaves, the fast tempo All Day will get listeners not to only appreciate the message of hard work but to equally get their dancing shoes on.

“Chale hustle ego pay,

Cedi or the dollar,

Chairman too go pay,

The CFA or the Naira,

Chale hustle ego pay,

Cedi or the dollar,

Chairman too go pay,

The CFA or the Naira”, says part of the lyrics.

In an interview with Graphic Showbiz, Kaywa said the song signifies a new phase in music, showcasing the power of great music to unite people from diverse backgrounds

“Highly Spiritual has excelled in scouting and nurturing talents who are poised to become some of the biggest names in the music industry. This track marks their introduction to the music world, and there's no doubt it will expose their talent to the world,” he stated.

Founded in 2017, Highly Spiritual Music (HSM) has successfully launched the solo careers of acts including of Mr. Drew, Krymi, Kurl Songx, Rashelle Blue, Yaw Berk, King Maaga, Lasmid, among others.

“Highly Spiritual Music is dedicated to producing, branding, promoting, and releasing the best artistes and music in the entertainment industry and All Day shows how much the team is committed to this cause,” he said.