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NCCE urged to refrain from partisan actions

The  Political Editor  of Graphic Communications Group Limited (GCGL), Mr Kobby Asmah, has challenged officers and staff of the National Commission on Civic Education (NCCE), to eschew actions that  are  partisan in nature.

He said it was equally important for them to use their public platforms to educate the public about  the values of the country, as well as  their constitutional obligations and responsibilities  instead of  creating any impression that they were toeing the lines of a particular political party.

Reacting to a  request by the NCCE officials from the Accra Metropolis that  the GCGL should collaborate with them to erase the erroneous perception among the public that the NCCE was being used as an appendage  of a particular political party in the country, Mr  Asmah said the onus rested on the constitutional body to be circumspect in their actions and inaction  on public platforms. 

The NCCE officials had paid a working visit to the offices of the GCGL on Tuesday.

NCCE’s plea 

It was  Ms Rosemary Buahene, an official  of the NCCE, who made the passionate appeal , saying,  “the NCCE has been branded as a tool of a particular political party in Ghana, so we want to appeal to GCGL to support us educate the public to erase that erroneous perception.”

Reacting, Mr  Asmah said “ if you want to move away from that public perception, you should educate your staff and officials who speak on public platforms to refrain from engaging in any form of partisan politics.”

He gave assurance of the preparedness of the GCGL to collaborate with the NCCE to move a common agenda that would make the country more democratic.

The Deputy Editor of the Daily Graphic, Mr  K.K. Nkoom, the Editor of  Junior Graphic, Mrs  Mavis Kitcher,  the Deputy Editor of The Mirror,  Ms Victoria Odoi,  and the Corporate Communications Co-ordinator of the GCGL, Mr  Emmanuel A. Arthur, were the GCGL officials who interacted with the NCCE staff during their working visit as part of activities in the run-up to their constitutional week celebrations scheduled for next week.

Constitutional week

Earlier , the  Greater Accra Metropolitan Director of the NCCE, Mr  Ebenezer Tetteh Wayo,  had told the GCGL officials  that their annual constitutional week celebration did not receive much publications from the country’s leading newspaper.

“We therefore want to engage the GCGL to educate the public about our educational programmes  on civil rights and responsibilities,” he pleaded.

Other officials also appealed to the GCGL to sponsor their office by way of the supply of their products  and also publicise their activities.

In response, Mr Nkoom assured them of the preparedness of GCGL to support the NCCE realise its objectives.

“There is no reason why the GCGL will not support you in your effort to educate the public on their rights and responsibilities,” he assured.

He  said the mission of civic education was important for sustainable national development, and therefore urged them to make their programmes known to enhance positive interactions .

Corporate social responsibility

He said as part  of the corporate social responsibility of the GCGL, the company  had been offering  scholarships  to  the children of staff and vendors across the country  who gained admission to senior high schools.

He said the GCGL  had also been undertaking annual health  screening of  members of communities in its catchment area with the view to providing  good health, as well as supporting   the needy  in society  to register with National Health Insurance Scheme. This, he said, enabled  them to attend hospital regularly.

He said to ensure that students acquired  the habit of reading, the GCGL  had over the years been subsidising Junior  Graphic, and said such contributions had helped to broaden the knowledge of  students who read the paper.

Concern 

He, however , expressed concern about  the use of GCGL’s products on radio programmes across the country. He explained that instead of reading the headlines of the paper during newspaper review segments to induce the  public to visit the newsstands  and buy the products, radio presenters read details of stories published in the Daily Graphic and its sister papers.

GCGL ahead of others

Mrs Kitcher said the GCGL  would continue to spearhead quality readership by publishing stories that promoted public interest.

Answering a question on what  makes the brand unique, she said the quality of the products, coupled with the desire of management to seek the welfare of their staff  put GCGL streets ahead of all media houses in the country.

“I would not have continued working  with the company for the past 30 years if management toys with my welfare. The company has supported me and other colleagues in different ways, so we are always motivated to  offer the best to sustain the corporate image of  GCGL,” she stated.

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