Odofoley, Habiba Attah to work on women's football rebranding policy

A member of the Normalisation Committee of the Ghana Football Association (GFA), Naa Odofoley Nortey and GFA Executive Council member, Madam Habiba Attah Forson, have been tasked to come up with a comprehensive policy document on women's football.

The decision was taken on Friday, June 12, 2020, during a meeting of the national teams department led by the GFA Deputy General Secretary, Alex Asante, the Black Queens Management Committee and GFA President, Kurt E.S. Okraku.

They have two weeks to come up with a draft that will be considered and approved by the Executive Council.

This is part of the GFA’s efforts to put in place a detailed plan to change the narrative on women's football by making it attractive to the corporate world and to draw eyeballs to the brand.

The policy is to also focus on improving visibility, packaging and branding.

GFA president believes that some vital areas need to be looked at holistically to serve as a policy guideline for women’s football when adopted.

He said the implementation must start from the grassroot level, club level and transcend to the various women national teams.