The Deputy Minister of Energy and Green Transition, Richard Gyan-Mensah, has called on local Oil Marketing Companies (OMCs) operating in Ghana’s downstream petroleum sector to consider strategic mergers to strengthen their market position and long-term viability.
He explained that while Ghana had over 160 licensed OMCs, only a few currently dominate the market.
This situation, he said, has created an uneven playing field and raised concerns about the sustainability and value creation prospects for smaller operators in the sector.
“As an industry player, I am aware that there are about 160 OMCs currently operating in Ghana. However, only a few dominate the market.
Through the National Petroleum Authority (NPA), the ministry is encouraging smaller, local OMCs to consider mergers to strengthen their capital base and enhance their competitiveness,” he stated.
Mr Gyan-Mensah made the call in a speech read on his behalf at the official launch and brand unveiling of MISA Energy Ghana Limited, formerly Engen Ghana Limited, in Accra last Friday.
He emphasised that consolidating operations would enable local OMCs to mobilise the substantial capital required for investments in modern infrastructure and advanced technology.
Such mergers, he added, would also better position these companies to comply with regulatory requirements while improving their service delivery to consumers.
New identity
Engen Ghana Ltd, a leading player in Ghana’s downstream petroleum sector, will now operate under the name MISA Energy Ghana Ltd, marking a significant milestone in its evolution and signalling its renewed commitment to innovation, customer focus, and long-term growth.
The rebrand includes a new logo, a refreshed retail visual identity, and updated corporate vision, mission and values.
It follows the 2019 acquisition of Engen Ghana by Mocoh Ghana Ltd, reflecting a bold strategic vision to build a distinctly African energy brand, rooted in Ghanaian leadership and global standards.
With over 27 years of trusted service in the Ghanaian market, the transition to MISA Energy represents a continuation of that legacy and a dynamic shift toward the future.
Commitment
The Chief Executive Officer (CEO), Brent Nartey, said, “Our new brand represents who we are becoming - more innovative, customer-focused and more aligned with the future we’re building together.
It is a promise to our customers to fuel their dreams and put them first. MISA Energy symbolises the trust we’ve earned over the years and the ambition that drives us forward.”
He explained that the new identity reinforces the company’s commitment to delivering reliable energy solutions that empower communities and fuel economic growth in Ghana and beyond.
He announced that in the next 12 months, the company will roll out the new identity across its national retail network.
“While the brand name and visual identity are changing, MISA Energy assures all stakeholders that its core principles and commitment to service excellence, which have defined its operations and success, remain unchanged.
The new identity positions the company to pursue greater ambitions and respond more effectively to emerging opportunities in Ghana’s dynamic energy sector,” Mr Nartey stated.
For his part, the CEO of the Chamber of Oil Marketing Companies (COMAC), Riverson Oppong, commended MISA Energy for their contribution to the downstream petroleum industry.
He said the rebranding signalled the company’s readiness to contribute meaningfully to the growth and resilience of the sector.
For his part, the CEO of the National Petroleum Authority (NPA), Godwin Kudzo Tamekloe, challenged MISA Energy to prioritise premium service delivery in the face of growing competition, emphasising that frontline staff must consistently embody the brand’s values in every customer interaction.