How Joyce Bawah Mogtari sees the man John Dramani Mahama

Let me share something extraordinary about the humanity, alluring personality and leadership of the man John Dramani Mahama. Over the past several months, we have engaged diligently with the voter population throughout our beloved country.

Now in the 15th region and approaching the conclusion of what has been a masterfully orchestrated campaign, we have confidently shared our message of hope and advocated for change with optimism and purpose.

Mahama’s ability to connect with people is unparalleled. This mainly stems from his fluency in multiple Ghanaian languages, including Twi, Ga, Hausa, Dagbani and Gonja – his native tongue. His linguistic dexterity enables him to communicate effectively across a diverse mix of Ghanaians and makes him relatable and deeply respected. From region to constituency, his rallies consistently draw large crowds, and influence a new generation of young politicians and volunteers from around the world.

Brand 

Today, the National Democratic Congress (NDC) brand is stronger and better positioned for victory under Mahama’s leadership. As a seasoned communicator, he exemplifies “Political Communication 101” at its finest. His calm and composed demeanour, paired with a semi-casual but firm communication style, makes him approachable yet authoritative.

Mahama’s strongest attributes – his humility, strategic insight and openness to diverse perspectives – are strongly evident in his interactions.

Passion 

One thing that I have come to appreciate is the fact that notwithstanding his willingness to listen intently and his ability to process information with clarity and in real time, he will always have the last word, summarize his words and state very clearly his position on specific issues.

But what truly sets Mahama apart is his humility and passion for fresh ideas – and this is irrespective of their source. His ability to distill complex issues into simple, compelling narratives is unmatched. Whether addressing development, democracy or critical sectors such as the economy, education, agriculture or infrastructure, Mahama communicates with depth and command. His passion for Ghana’s progress remains the driving force behind his bid to lead once more.

As one of his closest aides, I’ve witnessed firsthand his dedication to excellence. From strategic discussions to casual moments like serving him coffee, Mahama consistently surrounds himself with intelligent, talented individuals. His decisiveness, whether saying “yes” or “no,” is delivered without hesitation, reflecting a leader who is both pragmatic and principled.

Campaign 

Beyond policy and rhetoric, Mahama’s campaign style is always well-intentioned and authentic. His carefully curated apparel of vivid colours which exudes confidence, mirrors his dynamic and versatile leadership. Over the past six months, he has traversed the political terrain with finesse, showcasing his unmatched ability as both a statesman serving Ghana’s interest and the NDC’s best spokesperson.

His campaign engagements have been nothing short of phenomenal. The energy, interest and enthusiasm generated across the grassroots and broader public are ample proof of his dynamic leadership. Whether through humour, references to literature, history, or popular songs, Mahama’s nuanced communication style resonates deeply with diverse audiences. His speeches, backed by solid data and facts, strike a balance between intellect and accessibility, leaving lasting impressions on all who listen.

Qualities 

John Dramani Mahama embodies the qualities of a quintessential progressive leader. His vision for Ghana is bold, intentional and inclusive. He is a man who is determined to build the nation we all want and ensure shared prosperity.

As we approach the decisive moment in this campaign, it is clear: few leaders can match his charisma, strategic insight and dogged commitment to Ghana’s development.

The writer is a Special Aide to NDC Presidential candidate, John Mahama and Spokesperson, Mahama 2024 Campaign.