Graphic Showbiz forum to focus on importance of digitisation

The Editor of Graphic Showbiz, Adwoa Serwaa Bonsu, has stated that persons in the creative industry stand to gain a lot of insight into digitisation at the Graphic Showbiz forum which will come off at TV3’s Executive Theatre on Tuesday, June 22.

According to her, the forum, which is on the theme: “Maximising benefits of digitisation in COVID-19 era,” would focus on the importance of digitisation to the creative person, especially in this pandemic era.

It also offers an opportunity for a carefully selected panel to share experience on how they are dealing with disruptions in the creative sector caused by COVID-19 and finding innovative solutions.

“For instance, how has the transition to mainly digital been for creatives?  Will digitisation be the new normal after COVID-19? These are some of the questions we hope our panel members will be able to give answers to and we hope that there will be lessons for everyone in the sector,” she stated.

The speakers for the forum have been drawn from various sectors of the creative industry and they are Hiplife musician Okyeame Kwame; CEO of 3Music Networks Limited, Sadiq Abdulai Abu; creative entrepreneur Mabel Simpson of Msimps; filmmaker and CEO of Farmhouse Productions, Ivan Quasigah; artiste manager George Britton and blogger Ameyaw Debrah.

They are expected to focus on sharing experiences, giving guidance as well as tools available for creatives and how the industry can fully explore the potential of digitisation even beyond the pandemic.

Speaking about his readiness, Ameyaw Debrah said there were many opportunities to learn and grow with the use of social media, streaming platforms and other tools that allow creatives to showcase their talents and compete locally and globally.

“I hope the other panellists and I will lead an important discussion particularly in this pandemic when digitisation has become a necessity for the survival of brands,” he stated.

Ameyaw Debrah

The forum will be moderated by the General Manager of Media General Television and Graphic Showbiz columnist, Francis Doku.

Panellists profiles

Okyeame Kwame

With 2.1 million followers on Instagram, Okyeame Kwame is a multiple award winning artiste whose career has spanned about two decades, first as part of the group Akyeame and as a solo act.

Through all the changing phases of the music industry, he has remained relevant and has held his own in the digital space.
 

Sadiq Abdulai Abu

A media and entertainment professional with 15 years of experience of working variously as a media and communications executive, show runner, music executive and an entrepreneur, Sadiq Abdulai Abu is currently the Chief Executive Officer of 3 Media Networks Limited, organisers of the 3Music Awards.

Ivan Quashigah

Describing himself as the Chief Ideas Farmer at Farmhouse Productions Limited established in 2006, Ivan Quashigah is a multi-talented filmmaker with over 26 years of work experience.

Mabel Simpson

Over the last decade, Mabel Simpson, CEO of mSimps, has been relevant in the fashion space, with her works winning many awards including Accessory Brand of the Year at Glitz Africa Fashion Week 2013.

George Britton

As a creative leader, George Britton has successfully launched his own brand, GB Interactive Limited - a multi-discipline media and marketing solutions company.