Think global to go global –DopeNation urges artistes
GHANAIAN music duo DopeNation is on a mission to take the local music scene global and are encouraging other artistes to do the same.
They believe embracing global sounds and ideas while remaining true to one’s roots is key to expanding beyond local borders.
In a conversation with Graphic Showbiz on Friday, July 25, DopeNation, made up of twins Michael and Tony Boafo, emphasised that for Ghanaian artistes to gain global recognition, they needed to look beyond local sounds and explore popular genres such as Amapiano.
“Thinking globally means being open to new styles and stepping outside one’s comfort zone. Not just Amapiano, but any sound that is gaining recognition worldwide. If we want to go global, we need to think globally, which means moving out of our local space," they stated. (Read God sent you to show me unconditional love — Davido tells Chioma at their wedding(PICTURES))
DopeNation's latest album, Ghanapiano is more than just a genre– it's a movement designed to create connection and opportunity. It offers a Ghanaian interpretation of the popular Amapiano sound.
The project blends Ghana’s rich culture with the infectious rhythms of Amapiano which continues to dominate the African music scene, creating a vibrant fusion that reflects both local pride and a continental connection.
"We are already unique due to our culture. Ghanapiano adds to this dynamism. We are using it as a bridge between Ghana and the rest of Africa. While Amapiano differs from our local Ghanaian sound, Ghanapiano merges both into one," they explained.
For DopeNation, showcasing Ghana’s identity through sound is not just a creative endeavour; it is a responsibility. Drawing inspiration from their cultural background, they feel it is important to reflect this pride in their work.
"It’s clear that we are Ghanaian and rich in our unique sound. It is only right to promote our culture, as we have been inspired by various types of music in Ghana. It’s essential to push our sound and culture through Ghanapiano. (Read Dr Omane Boamah was a potential president- Uncle Ebo Whyte writes)
"In addition to spreading good energy and vibes, Ghanapiano fosters a sense of community and connection between us and our fans. This will lead to not just a genre, but a catalogue of works that will enhance concerts, festivals and employment opportunities," they shared.
When asked what changes they would make to Ghana’s music industry, DopeNation said, ‘That's a broad question but we believe we should focus more on producers because supporting them is crucial for strengthening the entire industry. They are the source of the music. Once they are supported, everything else will fall into place," the duo stated.
To rising talents, DopeNation offers simple yet powerful piece of advice: "Don't settle for less." By embracing global sounds, thinking outside the box, and supporting key players in the industry, Ghanaian artistes can achieve international success and take the local music scene to new heights.
