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AI Skills for Marketers and Communicators: IDMC Ghana's Dynamic Empowerment Program
The Institute for Digital Marketing and Communication Ghana, IDMC Ghana, a renowned digital marketing and communication training institute, is set to empower marketers and communicators with crucial AI skills through its groundbreaking 2-week professional development training program, " Artificial Intelligence (AI), Digital Marketing, and Strategic Communications (AIDMSC)."
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The eagerly anticipated course, designed to equip participants with cutting-edge AI expertise, aims to unlock the transformative potential of Artificial Intelligence in the realms of Marketing and Strategic Communications.
In the rapidly evolving digital landscape, AI is redefining the way businesses connect with their audiences, making it imperative for professionals to stay ahead of the curve. IDMC Ghana's "Artificial Intelligence, Digital Marketing, and Strategic Communications (AIDMSC) " course offers a unique opportunity for participants to delve deep into the world of AI, its applications, and its profound impact on modern marketing and communication strategies.
The intensive 2-week program encompasses a wide range of essential topics, including AI fundamentals, Digital marketing for strategic communication, social media strategies and tactics cause-related marketing for social impact, artificial inteligence, strategic communication planning and implementation, integrated marketing communication and language and persuasion.
Participants will gain invaluable insights from world-class facilitators, comprising renowned industry experts and esteemed academics, each contributing their vast knowledge and expertise to enrich the learning experience.
The esteemed facilitators include Prof. Modestus Fosu, Dean of the Faculty of Integrated Communication Science at UniMAC-GIJ; Prof. Kobby Mensah of University of Ghana Business School; Dr. Mrs. Andoh Akushika, Lecturer at UPSA; Dr. Ike Tandoh, accomplished Lecturer & Brand Communication Specialist; Dr. Albert Bossman, experienced Lecturer & Communication Consultant; Emmanuel Gamor, Senior Manager at MTN Ghana; Shirley Tony Kum, APR, ACIMG, Corporate Communications Manager at Vivo Energy Ghana (Shell Licensee); Abraham Dzagbletey, a highly regarded Digital Communication Consultant, and Martin Thompson Ntem, a proficient Lecturer and Digital Communication Consultant.
With their wealth of knowledge and diverse backgrounds, these facilitators will provide invaluable insights and practical guidance throughout the course, enriching the learning experience for all participants.
"We are thrilled to introduce the "Artificial Intelligence, Digital Marketing, and Strategic Communications (AIDMSC) course, which serves as a stepping stone for professionals to leverage AI's transformative potential in their respective domains," expressed [Martin Thompson Ntem, the Director of Training and Innovation at IDMC Ghana. "Participants can expect hands-on experiences and real-world insights that will enhance their AI proficiency and enable them to navigate the digital landscape with confidence."
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The course is scheduled to take place from August 7 to August 19 virtually with the closing ceremony at the Kofi Annan IT Centre is now open to marketing and communication professionals, business owners, students, and individuals eager to elevate their AI expertise.
IDMC Ghana is recognized for its unwavering commitment to empowering professionals and businesses with innovative digital solutions that drive success in today's ever-evolving digital landscape.