Cash in the Air: West Hills Mall unveils Ghana’s most electrifying shopping experience

West Hills Mall has redefined retail excitement this August with the launch of a daring new consumer campaign that has shoppers scrambling—literally—for rewards. The promotion, dubbed “Catch the Cash,” blends high-energy entertainment with generous giveaways, transforming an ordinary shopping trip into an electrifying experience.

At the heart of the campaign is a transparent money booth, where customers who spend GH₵300 or more are invited to grab as much flying “cash” as they can within 30 seconds. The amount caught is instantly converted into shopping vouchers, redeemable at selected stores within the mall. From fashion to food, beauty to tech, every successful grab fuels another shopping spree.

But beyond the spectacle, “Catch the Cash” is also a heartfelt tribute to customer loyalty. In a retail climate where transactions often feel impersonal, West Hills Mall has opted to inject fun, gratitude and community into the shopping experience. The campaign, which runs every weekend in August, is fast becoming a community favourite, offering more than just vouchers—it delivers excitement and memories.

“We wanted to create something more than a promotion. We wanted an experience that rewards our customers in a fun and unforgettable way,” said Wendy Aryee, Marketing Manager of West Hills Mall. “Catch the Cash brings together value, excitement, and community spirit right here at the mall.”

The event atmosphere is nothing short of electric. With live DJs, energetic MCs, and a spirited on-ground hype crew, each activation turns into a full-fledged show. The buzz is contagious, drawing in crowds and spreading across social media, where shoppers eagerly share their moments in the booth and tag friends to join in.

Retailers are also benefitting from increased foot traffic and engagement, while customers walk away with shopping bags, laughter, and stories worth retelling. With momentum growing by the week, the campaign is setting a new benchmark for experiential retail in Ghana.

As the “Catch the Cash” experience continues to gather pace throughout August, West Hills Mall is proving that shopping can be more than a transaction—it can be a celebration.