Achimota shoppers endorse centre in check-in campaign
Over 24,000 shoppers who visited the Achimota Retail Centre (ARC) have endorsed Accra’s newest shopping facility as their favourite retail destination, according to results of an online customer ‘check-in-and-win’ campaign organised by the centre last month.
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Throughout April, shoppers who spent GHc100 or more at ARC were encouraged to ‘check in’ by posting a selfie or a photograph of themselves and their shopping on the Achimota Retail Centre Facebook Page in order to qualify to win special prizes at the end of the month.
Facebook page
By the close of the campaign on April 30, a total of 24,482 had ‘checked in’ on the shopping centre’s Facebook page, tagging the facility as their most preferred shopping destination.
Seven shoppers emerged lucky winners of the novel campaign, after ARC’s management completed random selection of the Facebook check-ins and prizes, including a refrigerator, microwave ovens, food processors, a Samsung Tablet, a washing machine, a Samsung fridge-freezer and a Phillips air fryer, were presented to the winners.
Located at Dome, near the St John’s Grammar School on the Accra-Nsawam highway, the $60 million Achimota Retail Centre is the city’s newest one-stop shopping facility and serves diverse income categories from almost a dozen adjoining communities in the south-eastern quarter of the capital.
The centre is anchored by the popular food store chain, Shoprite, and general merchandise retailer, Palace, and offers customers and patrons an appealing variety of tenant mix comprising both international and Ghanaian brands like Nallem, MRP, JET, Second Cup, CompuGhana, Unique Aroma, KFC, Chop Bar, First Choice Fashion, Pizza Hut and ARA Children’s Play World.
The centre’s 585-capacity car park - 250 of which are located in a basement - is not only the biggest, but also the most secures and convenient in the northeastern sector of Accra.
“We are very excited about the level of customer interest and response in this maiden edition of the check-in campaign. But this is only a tip of the iceberg, as we have lined up a series of thrilling and rewarding activities and promos to enrich the shopping experience of our cherished patrons in the coming weeks,” Mr George Sarson, the Manager of Achimota Retail Centre told newsmen.
