IPR Ghana celebrates 50th anniversary, calls for ethical conduct ahead of 2024 Elections

The Institute of Public Relations (IPR) Ghana has launched its 50th-anniversary celebrations, with a call for ethical conduct among its members to help mitigate tensions ahead of the 2024 general elections.

Speaking at the event in Accra on July 16, 2024, IPR Ghana President Ms. Esther A. N. Cobbah urged members to exercise caution in their communications, stressing the importance of peace and security. 

She highlighted the theme of the celebration, "PR for value creation," which focuses on ethical communication for peace during election periods.

Ms. Cobbah encouraged IPR members to enhance the value of their profession, promoting public relations as a respected field. 

The anniversary celebrations will feature various activities, including community engagement on environmental conservation, educational sessions for students, and an evening of knowledge sharing through humour for IPR members.

The launch coincided with PR Day, and the week has been declared Annual IPR Ghana Week, aimed at showcasing the value of public relations to individuals, organisations, communities, and nations.

“This is an excellent opportunity to further strengthen our Institute, deepen professional bonds, and make a greater impact nationally, continentally, and globally,” Ms. Cobbah stated.

The Deputy Minister of Information Mr. Sylvester Tetteh commended the IPR for upholding standards and providing accurate information throughout Ghana’s development. He noted that the IPR promotes ethical communication and addresses issues peacefully, fostering peace and justice. 

Mr. Tetteh encouraged stakeholders to engage in PR efforts to promote peace, suggesting collaboration between the IPR and the Information Services Department (ISD) to achieve this goal.

Mr. John Awuah, President of the Association of Bankers, expressed his hopes that the IPR will continue to disseminate accurate and positive information. 

He praised the IPR’s transition into another 50 years of service and acknowledged the contributions of past executives.

The celebration included the unveiling of newly elected executives and a new logo commemorating 50 years of professionalism and dedication to the nation.